SERIES INTIMATELY CAPTURES THE BUILD-UP TO THE DEC. 15 CHAMPIONSHIP SHOWDOWN
FIRST ORIGINAL EPISODIC PROGRAMMING ON DAZN IN THE U.S.
NEW YORK | Dec. 6, 2018 – As the sports world prepares for the Dec. 15 super middleweight championship fight between Canelo Alvarez and Rocky Fielding at Madison Square Garden, DAZN will introduce its first original episodic program, THE JOURNEY: CANELO/ROCKY.
The show will bring fight fans behind the scenes as both fighters prepare for this historic event. The series premiere will debut on DAZN’s platform and YouTube channel on Thursday, Dec. 6.
Increasing the program’s reach to more than 75 million households around the United States, linear airings of THE JOURNEY: CANELO/ROCKY will begin Friday, Dec. 7 on regional sports networks including NBC Sports, Fox Sports, MSG Network and NESN via the Fight Sports block. The series will also appear in Spanish on Univision Deportes. Fans can check local listings for start times.
“DAZN continues to evolve as the sports network of the future and high-end content focused on our biggest boxing events is part of the plan,” said Joseph Markowski, DAZN EVP, North America. “Fight fans are more educated than ever and we want to be an integral part in preparing them for the best and biggest fights of the year.”
Executive produced by Jason Bowers and Grant Best, THE JOURNEY: CANELO/ROCKY will be narrated by bilingual film and television star Jaime Camil.
Episode two of the series will debut one week later on Thursday, Dec. 13, just days before the two men step into the ring at the mecca of boxing. The series finale, an epilogue, will debut Friday, Dec. 21. In the epilogue, DAZN will deliver viewers all of sights and sounds of fight night, revealing the fighter’s raw and intimate moments before, during and after their title bout.
Created by Emmy Award-winning producers, THE JOURNEY: CANELO/ROCKY will be embedded inside the lives of both prize fighters as they grind through their respective training camps. The fight on Dec. 15 marks new territory for both fighters. Pound-for-pound superstar Canelo Alvarez (50-1-2, 34 KOs) will move up to the super middleweight division for the fight time in his 13-year professional career, seeking to win a title in his third weight division. This 168-pound showdown will also be Canelo’s first fight at the historic Madison Square Garden. Fighting out of Liverpool, England, Rocky Fielding (27-1, 15 KOs), who at six-foot-one towers over the Mexican champion, will risk his super middleweight title against Canelo, as he looks to spring a monumental upset in his first fight on American soil.
CANELO VS. ROCKY marks the first fight of Canelo Alvarez’s blockbuster 11-fight partnership with DAZN. The ground-breaking, exclusive deal with Canelo is the richest athlete contract in sports history and the Dec. 15 showdown at the historic Madison Square Garden will officially usher the new era of boxing as the undisputed king of pay-per-view boxing will fight for a low monthly subscription cost of $9.99 after a one-month free trial.
Globally, DAZN is a live and on-demand sports streaming service created by fans, for fans, that is leading the charge to provide access to sports anytime, anywhere. DAZN guarantees no long-term contract, no bundles, just one affordable price for access to all the service’s sports on connected devices including Smart TVs, smartphones, tablets, games consoles and PCs. DAZN is currently available in Germany, Austria, Switzerland, Japan, Canada, Italy and now the U.S. at just $9.99 per month after a one- month free trial – where it is becoming a must-have service for sports fans, with a daily show featuring live look-ins to Major League Baseball games beginning in 2019 and more than 100+ fight nights already lined up from Matchroom Boxing, Bellator MMA, the World Boxing Super Series, Combate Americas and the newly announced Golden Boy Promotions.