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Shawn Porter Promotions and Victor Morales Jr. Make a Successful Debut


Shawn Porter and Victor Morales

“Showtime” Shawn Porter (26-2-1, 16 KOs) has without a doubt proven to be highly effective inside the boxing ring. Now Porter is looking to keep up the same level of success as he tries his hand at the business world.

Porter recently announced the launching of his own promotional company, Shawn Porter Promotions LLC, and the signing of their first roster member in Victor “The Tornado” Morales Jr. of Portland, Oregon.

When Round By Round Boxing asked Porter why he chose Morales Jr. to be his first signee, he explained the thoughts process.

“His work ethic is unmeasurable and his love for the sport, which is what I love most about him, and admire so much about him.”

“He’s displaying how professional he can be, in and out of the ring.”

Shawn Porter Promotions and Morales Jr. (1-0) have now successfully broken ground together, winning their debut bout from the Honda Center in Anaheim, CA on the undercard of the Premier Boxing Champion’s on Spike event which featured Robert Guerrero vs. David Peralta.

Making his pro-debut both away from home and on a highly promoted PBC card, did not phase the young prodigy as he put on a nearly poetic display of boxing ability.

Morales Jr. worked his sharp, snapping jab in the first round and later opened up landing many powerful combinations for all four rounds.

Morales Jr. was confident in explaining his style after the fight. “I consider myself a boxer/puncher. I can get in there and fight when I have to and I can stick on the outside on my jab when I have to. I think I showed both sides of that in the ring today,” said Morales Jr.

His opponent, Erick Lainez, (1-3, 0 KO) continued pressing forward behind a high guard throughout the bout, but in an almost veteran-like form, Morales Jr. seized the opportunity to instead go to work on his opponents body.

“Once I noticed that he was going to be harder on the head, I started to go to the body and the body always breaks eventually. That was a change that we both made; myself and the corner,” said Morales Jr.

Porter is excited about Morales Jr.’s future and thinks he can be moved along rather quickly.

“What we want to do is we want to fast track him, but as long as it makes sense. So we will take the fights as they come, and as long as he is growing and maturing and he is learning in the ring, we’ll keep him moving. Right now we have him scheduled for the end of September back home… he’s from Portland, he’ll be fighting in Medford, Oregon. That will be a fun fight for him, in front of all his family and friends back home. We’ll take it one stride at a time and as long as it makes sense we’ll keep him going.”

At his press conference launching, Porter spoke about his future as a fighter as well.

“I do not have a big fight set up just yet but when I do, Shawn Porter Promotions will be a part of that.”

I’ve done the biggest and best that I can do at this point. All eyes are on me to take advantage of these opportunities. I wasn’t just in the ring on CBS in front of 3.1 million for no reason, it was to make a statement in the ring, I think I did that, to make a statement after the fight, I think I did that. The thing is with boxing your job is never done. We figured this is the best time to push our company and to push everything that we want to do both in and out of the ring.

As Shawn Porter Promotions looks to make a name for itself, the future looks bright, professional and successful–mirroring the undeviating characteristics of its developer.


Photo by Sarah Gruber/Round By Round Boxing


God 1st. Staff Writer for Round By Round Boxing, social service work, fitness instructor & sports fan. Love, laughter, kind soul, reader & BELIEVER IG: @Sarah073