DAZN PARTNERS WITH SNAPCHAT ON SHOWS AND OUR STORIES CONTENT SURROUNDING MAJOR BOXING EVENTS
New Shows “DAZN Fight Week” and “DAZN Fight Night” Premiere Monday, Oct. 28 on the Discover Page and Will Include Behind-The-Scenes Access, Highlights and Recaps
“DAZN Fight Night” Marks The First Time Snapchat Will Have In-Progress Premiere Boxing Highlights
NEW YORK (Oct. 28, 2019) – DAZN, the largest global sports streaming service, has announced a new partnership with Snapchat that will include two new Shows and Our Story coverage surrounding DAZN’s biggest boxing events.
The new Show “DAZN Fight Week” will premiere on Snapchat’s Discover page in the United States on Monday, Oct. 28, and new episodes will air every day in the week leading up to Canelo Alvarez’s Nov. 2 fight – which will see the middleweight king jump two weight classes to challenge Sergey Kovalev for his WBO Light Heavyweight belt.
Episodes will include Canelo’s career highlights as well as cutdown versions of 40 DAYS: CANELO VS. KOVALEV – the latest installment of DAZN’s behind-the-scenes fight prep docuseries that is executive produced by LeBron James, Maverick Carter, and Carlos Vela.
Watch DAZN on Snapchat here: https://www.snapchat.com/discover/DAZN/2390252634
Additionally, “DAZN Fight Night” will premiere on Nov. 2, featuring live-updating highlights from the night and a complete recap of fight week. Notably, this Show marks the first time Snapchat will have in-progress premier boxing highlights on the platform.
“The DAZN Snapchat slate will bring fight fans closer to the action while allowing us to showcase the sport to an entirely new audience,” said Jamie Horowitz, EVP Content for DAZN North America. “These Shows were specifically developed to leverage the Snapchat platform and highlight the sport’s most thrilling moments. Viewers can expect everything from quick cut highlights on fight night to exclusive access from a fighter’s locker room moments before a bout.”
“DAZN Fight Week” and “DAZN Fight Night” will immediately continue in the week leading up to KSI vs. Logan Paul 2 – the highly-anticipated professional rematch of the two YouTube personalities on Nov. 9 – with new episodes airing beginning Nov. 4 that feature a similar mix of highlights, behind-the-scenes action, and cutdown content of 40 DAYS: KSI VS. LOGAN PAUL 2. In addition, Our Story coverage will debut Saturday, Nov. 9 on fight night, featuring content submitted by Snapchatters and broadcast quality match highlights.
